👋 Hi, I'm Tiffany.

👋 Hi, I’m Tiffany.

I’m a New York–based product designer with a background in product management and software engineering. I specialize in designing complex, workflow-driven products—bringing systems thinking, strong cross-functional collaboration, and a clear approach to turning ambiguous problems into scalable solutions.

Outside of work, I enjoy travel, photography, and exploring personal finance strategies.

my skills

  • Core UX & Product Design

    End-to-end product design for complex, workflow-driven systems
    Systems thinking & information architecture
    Interaction design for enterprise and data-rich products
    Design within established design systems; scalable pattern creation

  • Design & Prototyping Tools

    Figma, Sketch, Axure
    Adobe Creative Cloud
    Prototyping: Framer, InVision, Balsamiq

  • Research & Discovery

    User interviews, contextual inquiry, observation
    Survey design & synthesis
    Competitive and market analysis

  • Synthesis & Strategy

    Affinity mapping & insight synthesis
    Journey mapping & service blueprints
    Persona development
    Problem framing & opportunity definition

  • Evaluation & Validation

    Usability testing (moderated & unmoderated)
    Heuristic evaluation
    Cognitive walkthroughs

  • Data & Visualization

    Data-informed design decisions
    Tableau, D3

  • HTML / CSS

    JavaScript

experience

  • 2021 - 2025
    Internet Brands - Associate Product Manager

    • Partner with design, engineering, SEO, and business stakeholders to define product opportunities, requirements, and UX flows for a ~$10M digital product portfolio.

    • Led data-informed discovery using Google Analytics and SEO research, contributing to growth in referring domains from 7.5K to 11.1K and improved organic visibility.

    • Drove cross-functional delivery through agile ceremonies and iterative design reviews, managing multiple workstreams simultaneously while sustaining a delivery velocity of ~80 story points per sprint.
    • Translated ambiguous business needs into actionable product requirements, wireframes, and prioritization decisions to strengthen product competitiveness.

  • 2020 - 2021
    Indigo BioAutomation - User Interface Designer

    • Designed data-rich interfaces and workflows for the company’s flagship scientific platform, enabling users to interpret complex data and make informed decisions.

    • Built a responsive UI component library with defined interaction states (rest, hover, pressed, disabled, focused), improving design consistency and development efficiency.

    • Collaborated closely with product managers and engineers to prototype new features and iterate on existing functionality from concept through implementation.

    • Supported brand and marketing initiatives by producing visual assets aligned with product strategy and visual identity.

  • 2019
    Shotzoom - UI/UX Design Intern

    • Designed core user experiences for the Android version of a golf GPS app with 3M+ users, focusing on usability and feature clarity.

    • Led design for a new booking feature across Android and iOS platforms and redesigned wearable device interfaces integrated with audio hardware.

    • Worked with cross-functional teams to ensure design feasibility across mobile and device constraints.

  • 2013 - 2018
    EMCT INC. - UI/UX Designer

    • Led end-to-end UX and UI design for multiple government and enterprise digital products, including mobile apps and web platforms.

    • Redesigned the Envi Info Push App, increasing App Store ratings from 3.0 to 4.3 and scaling the user base from 10K to 300K.

    • Played a key role in expanding the company’s ability to win government contracts, contributing to 200% revenue growth and organizational scale-up.

    • Delivered design for 17 websites and 11 applications, many of which remain active in production today.

  • 2009 - 2013
    InFane Design Group, CO., LTD. - Project Manager

    • Established and managed a new planning team within a branding agency, overseeing cross-disciplinary collaboration.

    • Led integrated client engagements across branding, graphic design, marketing, public relations, and advertising, aligning creative output with business strategy.

education

  • 2018 - 2020
    Indiana University–Purdue University Indianapolis

    Master of Science in Human-Computer Interaction

  • 2024-2025
    App Academy

    Software Engineering Track: Part-Time Online

  • 2025
    Project Management Institute

    PMI Certified Professional in Managing AI (PMI-CPMAI)â„¢

  • 2004 - 2009
    National Taiwan University

    Bachelor of Science in Geography

awards

  • 2020
    Tech To Protect Challenge Seed and Progress Award

    Winner

  • 2019
    Tech to Protect Challenge National Award

    Winner

    Tech to Protect Challenge Pittsburgh

    Winner

    Tech to Protect Challenge Chicago

    Winner

    AT&T Firstnet Hackathon

    Winner

    Design Sprint for Reconnected Community

    Winner

    Golden Key International Honour Society

    IUPUI

    Grace Hopper Scholarship

    Indiana University

    Graduate and Professional Educational Grant

    Indiana University

  • 2018
    Merit Scholarship

    Indiana University

leadership

  • 2019-2020
    Vice President

    Taiwanese Student Association at IUPUI